You may meet a stranger. But you may be hallucinating on Chantix.
Poor Pfizer doesn’t seem to know what to do with its smoking-cessation drug. It came out with a bang a few years ago, and was heavily promoted until it was uncovered that it may help people with suicidal tendencies quit smoking the hard way, if you catch my drift.
It was not good publicity, so Pfizer embarked on a different kind of ad campaign, something called a “help seeking ad,” that never included the name “Chantix,” but encouraged viewers to go to MyTimeToQuit.com, which ultimately led to the Chantix web site.
Now, Chantix ads are back, in the form of testimonials from people who used the drug successfully. These ads prominently display the warnings and the side effects, and there are many listed. I am among those who have used this drug to its best advantage. As I’ve said before, my side effect (as I was warned) was vivid dreams. Not good dreams, not bad dreams. Vivid dreams.
I’m glad to see Pfizer is finally advertising this drug for what it is: a good aid to help some people stop smoking. Not all people, just some who can handle it. This is in no way an endorsement, but I’m glad I was one of those people. I had tried the gum, the patch, and Zyban. I thought I was hooked forever.
If you surf the blogosphere, you will find some people who think the devil himself created this drug. Here’s my modest advice: READ THE LABEL!!! TALK TO YOUR DOCTOR!!! USE COMMON SENSE!!!
Subtle. But hey, that’s me. Subtle.
There are other smoking-cessation drugs, prescription and over-the-counter, that may help others. The bottom line for any of them is: ya gotta wanna.
So, do ya wanna?